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An In-Depth Look at Distortion Printing

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Some of the most impactful display graphics owe much of their appeal to the painstaking process of distortion printing. This article uses an actual job to describe the demanding workflow.

Take a walk through any large grocery store, mega-mart or shopping mall, and you are likely to see examples of printed and formed plastic used as key components in P-O-P displays and other types of product merchandising. Distortion forming is the name of the process used to create these displays, and the P-O-P industry has relied on it for decades. Liquor sales, sporting goods, fast-food, video games, and even Hollywood blockbusters—all have benefitted from the use of distortion forming. 

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Screen Printing and The Big Picture Present Business Webinar

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Free to the first 150 registrants

Most analysts agree that the recession is over. Join this webinar, presented by Screen Printing and The Big Picture magazines, to gain innovative business strategies you can use during the economic rebound.

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Starting at the Beginning

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As the new editor, here’s my hand. I hope to get to know you all in the next few years.

Most of you have read Screen Printing over the years and have grown to appreciate the solid authority of well-written articles, the dedication of Tom Frecska as editor, the friendly approachability of managing editor Ben Rosenfield, the professionalism of group publisher Steve Duccilli, and the consistency of up-to-date topic coverage within the magazine. Tom’s untimely passing in May has touched so many of you.

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The Perils of Presenteeism

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Establishing a workplace culture in which managers and employees feel compelled to clock in can quickly lead to a reversal of fortune.

Some businesses are lucky enough to have employees who want to come to work. Perhaps these companies pay generously, offer enviable benefits plans, or allow for lots of paid time off. On the other hand, maybe a solid work ethic drives the employees to perform. Some are so passionate about what they do that you’d have a tough time keeping them from doing their jobs. All of these scenarios sound great, but there is a dark side.

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Social Networking: The Next Frontier

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Your favorite magazine is developing its presence on Facebook, LinkedIn, and Twitter.

When people ask you how they can contact your shop, how often do you start your answer with the letters www or provide an address that lacks a street name? Internet technology has revolutionized the way we communicate and has given even the smallest of businesses a way to establish a presence with global reach. It enables companies to give prospects and clients virtual facility tours and quickly transfer huge amounts of data back and forth.

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Raising Your Profile

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If playing Whac-A-Mole with what you read in a shop profile compels you to innovate in order to find that better way of doing things, then Screen Printing has done its job.

The shop profiles we publish in Screen Printing give us a chance to explore the companies that are intimately involved in the industries we cover and present the magazine’s audience with real take-away value in the form of unique products and processes, powerful business philosophies, and more.

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White Inks

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International Coatings

International Coatings says its new Knock-Out white inks offer great value and are highly pigmented, easy to print, very economical, and formulated to resist ghosting. Knock-Out Cotton White 7044 is designed for use on 100%-cotton fabrics. It can be used as a stand-alone white, a highlight, or an underbase. International Coatings describes Knock-Out Low-Bleed White 7045 as a low-fusing, fast-flashing plastisol that features low tack and excellent bleed resistance. The ink contains no bleaching agents and can be printed on 100%-cotton or poly/cotton-blend fabrics.

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Inkjet Printer for Cylindrical Objects

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Inkcups Now

Inkcups Now’s new PromoJET is an inkjet printer equipped with a rotary fixture that allows prin-ting around the circumference of cylindrical objects such as stainless steel water bottles, pens, and flashlights. Users can print up to 360° on cylinders ranging in diameter from 0.375-5 in. (9.5-127 mm) and can change the system’s configuration from rotary to flatbed as needed. Inkcups Now says PromoJET is ideal for any graphic printed on a light-colored or white substrate and offers incredible benefits when running four-color-process, gradients, or multi-color print jobs.

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Garment Dryer

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Workhorse Products

Workhorse Products designed its new Compact Dryer for garment screen printers whose shop spaces or budgets are limited. The company says the dryer produces professional results for a variety of imprintable caps, jackets, sweats, and transfers. The dryer measures 67 x 30 in. (1702 x 762 mm), features a 20-in. (508-mm) conveyor belt, and an infrared heat panel. According to Workhorse, the dryer can cure up to 72 pieces/hr. Other features include adjustable belt speed, double-wall construction, adjustable oven doors, and powered exhaust.

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Emulsion

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Murakami

Murakami bills its new One Pot WL as a breakthrough in pure-photopolymer technology. According to Murakami, One Pot WL exposes 3-5 times faster than dual-cure emulsion and exhibits exceptional latitude for halftones and print details. One Pot WL is formulated to combine the speed and strength of an SBQ emulsion while maintaining critically accurate halftone values or details. One Pot WL is a light-blue emulsion that’s designed for graphics printing and can be used for large-format UV, four-color process, nameplates, signage, industrial screen printing, and printed circuit boards.

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