Stahls’ ID Direct (www.stahlsid.com) Introduces CAD-CUT Hologram. It is designed for use with a vinyl cutter and heat press and features a finish that reflects different colors and patterns, similar to a kaleidoscope. The heat-transfer material is available in 10 colors and arrives on a clear, non-pressure-sensitive carrier. Hologram is available by the roll in 1, 5, and 25 yd (1, 4.5, and 23 m) by 20 in. (508 mm) wide.
Ink Innovations (www.inkinnovations.net) says it developed the new Ergo-Force Squeegee Blade for garment printers who wish to optimize the performance of Ink Innovations’s aluminum Ergo-Force squeegee handle. According to the company, the 64-durometer Ergo-Force-Blade will deposit greater amounts of ink than typical 70- and 75-durometer blades, yet will have the feel of a stiffer blade, when installed in an Ergo-Force squeegee handle.
Ultraflex (www.ultraflexx.com) introduces UltraMesh Paramount, a white, 9-oz, PVC-coated polyester mesh that Ultraflex says is engineered for superior printability across most ink types and is printable on two sides with UV and solvent inks. This mesh has a 30% airflow-through and is constructed with slit-like holes designed for image enhancement. The company says Paramount is best suited for large images on building, stadium and fence wraps, murals, signs, banners, protective barriers for scaffolding, and more.
Destructive moiré is an undesirable phenomenon for the screen printer. It can appear suddenly during screenmaking, even when procedures are standardized, and remain during printing. Beating destructive moiré entirely is unrealistic; instead, we must focus on minimizing it.
Fujifilm Dimatix, Inc., provider of industrial inkjet printheads, received the 2010 New Hampshire Governor’s Award for Pollution Prevention. Governor John Lynch and Department of Environmental Services Commissioner Tom Burack presented the award to Dimatix at a ceremony at the State capitol in Concord, NH.
ISO technical committee 130 (TC 130) encourages the print industry to take part in developing environmental standards. TC 130 has recently launched a new Working Group (WG11) to develop a set of standards to cover the environmental impact of print. The group’s purpose is closely aligned with those of the Verdigris Project, run by Digital Dots. WG11 is working on ISO draft 16759, the requirements for measuring the carbon footprint of printed products, and is in the process of producing the first draft, which will be ready for review soon.
In the beginning of the green movement, each segment of industry struggled to see how they could run a business in a more eco-compliant way and what the requirements were to do just that. Printers sourced green products from their suppliers, and print buyers wanted to know whether the printer followed sustainable practices. Solvent-based inks gave way to UV-cured and latex ones. Recycling, biodegradability, compostability, low-energy consumption, and other sustainable activities became normal operating procedures.
One of the maxims described in John C. Maxwell’s best-selling The 21 Irrefutable Laws of Leadership is the Law of Connection, in which Maxwell asserts that leaders touch a heart before they ask for a hand. Upon re-reading that powerful piece of advice, I immediately made a connection between good leadership practices and successful marketing initiatives.
Color-Logic’s (www.color-logic.com) Process Metallic Printing System is now available for inkjet printers. The company says the system enables licensed inkjet printers to produce striking metallic effects once possible only on offset-lithographic presses. Color-Logic explains that it has tested the system extensively and reports that the system produces outstanding results on wide-format printers manufactured by Epson, Roland, and Mimaki, as well as flatbed printers manufactured by EFI VUTEk, AGFA, and Fujifilm.
FLEXcon (www.flexcon.com) designed WINDOWdeco and FLEXmark floor art to be greener alternatives for at-retail applications for windows, counter mats, and floors. WINDOWdeco 6270 (white), 6274 (primed white), 6272 (clear) and 6276 (primed clear) polyolefins are engineered to offer performance and printability similar to vinyl. FLEXcon says these products are an environmentally friendly option for low-tack window graphics and signage.