EFI Upgrades Digital StoreFront Web-to-Print and eCommerce Platform
Version 8 includes extended DirectSmile options and a new Enterprise Model.
EFI has released version 8 of its Digital StoreFront web-to-print and eCommerce platform. New DirectSmile options will extend users’ capabilities to create variable data and personalized direct mail campaigns. Other new features include:
• A new Enterprise Model that allows for multiple interfaces within one client’s Digital StoreFront license in order to serve the client’s subsidiaries;
• A new marketplace sales offering that incorporates content partners – such as copywriters, photographers, and graphic designers – into one online ordering interface;
• Single sign-on authentication for multiple users within the same organization;
• UPS Connect tools for shipping estimates;
• And, support for online purchasing of ebooks and other electronic content.