Just What's Happening to the US Wide-Format Graphics Market?
Find out why market changes have led to the decline of wide-format inkjet printing equipment and what graphic producers can do to remain competitive in the current business climate.
When I think about today's competitive business climate and the changes and challenges facing the graphics industry, I am reminded of an African parable I learned during a visit to Kenya years ago: Every morning, a gazelle wakes up knowing it must run faster than the fastest lion. Every morning a lion awakens knowing it must outrun the slowest gazelle. It doesn't matter if you are a lion or a gazelle